Free tool · no email required
How many of your quotes actually turn into work?
Most trades have never worked it out. It takes two numbers you already know, and it decides more than your hourly rate does.
Your quote conversion
Assumes 46 working weeks. It counts quotes sent, not jobs enquired about. Quote the same job twice and that is 2 quotes. The yearly figure is revenue, not profit.
The number nobody works out
Every tradie knows his hourly rate. Almost none know what share of his quotes turn into work. It is a strange gap, because the second number moves the business further than the first one does.
Lift a rate by 10% and you make 10% more on the jobs you already have. Lift a conversion rate from 30% to 40% and you have a third more work, for the same quoting, the same driving, the same phone calls.
It also tells you which problem you have. Quoting plenty and winning few is a quoting problem. Winning most of the few you send is a lead problem. Those need opposite fixes, and guessing which one you have is expensive.
Two ways to get one more win
You can send more quotes. At the rate above, the tool works out how many more a week that takes. It is honest work and it costs you evenings.
Or you can win more of what you already send. Same quotes, better rate. That is usually faster, and it is usually about speed and clarity rather than price. The quote that lands first, and reads like a person wrote it, wins more than the one that is $200 cheaper and arrives on Thursday.
Most trades reach for price first because it is the only lever they can see. It is also the only one that costs them money every time they pull it.
This runs entirely in your browser. Nothing is sent anywhere and nothing is stored.
What it deliberately leaves out
It does not know which quotes were worth winning. A 70% conversion rate on jobs priced too low is a worse business than 30% on jobs priced properly, and this calculator cannot tell the difference. If your rate is already high, check your prices before you celebrate.
It also treats every job as the same size, because averages are what you have. A year of small jobs and one big one will read the same as a steady year, and they are not the same business.
And the yearly figure is revenue. What lands in your pocket is that minus materials, minus wages, minus the ute. Use it to compare options, not to plan anything.
Winning more of what you quote starts before the quote
The people who ring you having already read your name somewhere convert better than the ones price-shopping four trades. That is the part we work on.
See how a build works