Get found. Get booked. Get paid.
Get found for your trade, in your suburb. We do the heavy lifting.
Even when a mate recommends you, they look you up before they ring. Everyone else goes straight to Google, an AI assistant or socials. We do the work all three read, inside your own patch, and show you where you turn up.
Free check
See where you turn up when a customer searches your trade in your suburb.
- Electricians
- Plumbers
- Air Conditioning
- Concreters
- Painters
- Roofers
- Glaziers
- Fencers
- Tilers
- Carpenters
- Builders
Start here
See what a customer sees when they search for your trade.
The problem
The electrician in the next suburb over isn’t better than you.
He just gets found more. When someone in your patch searches at 7pm with a dead switchboard, he comes up and you don’t.
That’s not a skills problem and it’s not a price problem. It’s a visibility problem, and it’s one you can fix.
Three places you get chosen
Three places a customer finds you.
A customer with a problem can find you in three places. Miss one and the job can go to someone else.
Found
01Google Search
Someone searches your trade and your suburb. The check tells you where you actually sit, and who is above you.
Trusted
02Google Maps
The check shows where you rank across each suburb you work, your review count, and how many of those reviews you have actually replied to.
Named
03AI answers
Ask ChatGPT, Gemini or Perplexity who to call in your suburb and each one gives a short list of names. Being on that list is how this turns into a phone call. The test runs your question through all three and shows the answers, unedited, whether you are in them or not.
Full list of what we do is under Services — ads, content, social, reporting, branding, the lot. The free check tells you which of the three you’re missing.
Where you are right now
Which of these four is your marketing right now?
Four ways trade businesses bring work in. Same problem sitting under all of them. Each one has a free tool that answers it in about a minute.
01
Paying an agency
$2,500 a month and a report full of keywords you never asked to rank for. Ask them what it brought in last month.
A report worth paying for answers three things: where you rank for the searches that actually turn into jobs, in each suburb you work; how many calls and form fills came from search last month; and what changed on your site that moved either one. If yours answers none of those, you are buying activity, not customers. The check below tells you where you sit today, without asking your agency.
Check what they’re actually getting you02
Buying leads
Paying per lead, competing with other tradies for the same job, racing to the bottom on price. You’re renting something you could own.
Do the sum once with your own numbers. Say a lead costs $90 and you win one in four — that is $360 of marketing sitting on every job you get, before the van moves. The same spend put into pages and a profile you own keeps working after you stop paying, and the customer rings you directly.
Work out what a lead really costs you03
Word of mouth
Your business works. It’s worked for years. The question is only what happens the month the phone goes quiet.
Referrals are the best work you will ever get and the worst thing to depend on. They arrive when someone else’s job finishes, not when your week has a hole in it, and they dry up quietly — a builder retires, an estate finishes, a good customer moves. The point of getting found is not to replace word of mouth. It is to stop the quiet months being a surprise.
See what comes up when someone searches you04
Doing it yourself
Nights and Sundays on the laptop, after a full day on the tools. You are not bad at it — you are paying for it in hours you have already worked.
Work out what those hours cost before you decide it is free. Six hours a week on the website, the profile and chasing reviews is most of a working day, every week, at whatever your hour is worth on the tools. That is the real price, and it is paid in the evenings you do not get back rather than out of the business account.
Work out what those hours are worth
What we actually do
The right jobs find you.
A site that loads fast and says what you do, where you do it, and what it costs. Real pages for the suburbs you actually work, written from your jobs. Your Google profile kept current. Reviews chased properly.
Then we measure it and tell you the truth about what moved.
You don’t write a word of it.
No logins, no content calendar, no homework. You have one conversation about jobs you have already done — the suburb, the fault, the fix — and every page, post and profile update gets built from that.
See what we’d ask you →
Pricing
Every price is printed.
The whole lot is on one page: three builds from $2,997 to $7,997, two monthly options, the add-ons, and what a full year adds up to with the hosting in it. No “from”, no “POA”, and no call you have to sit through before anyone will tell you a number.
The free audit is the part that tells you which line is yours — the same way you wouldn’t quote a job over the phone without seeing the board.
See every price Or start with the free audit
Know your number
Work backwards from the number you want.
Put in what you want to turn over this year and what one job is worth. You’ll see the jobs you need each month, the quotes it takes to win them, and the gap from where you are now.
Your month, worked backwards
This is turnover, not what you keep. Quotes it takes to win one is your own estimate, and it is the figure most trades are furthest out on — move it a point either way and watch what happens to the quotes you have to write.
Territory
One trade per service area.
Build for one electrician in a patch and we will not build for another electrician working the same one. We take fifteen monthly clients at a time, which is how we hold that line. You are not competing with our other clients for the same searches.
Type it in.
Nothing is sent anywhere. This checks against the list of areas we have already committed to.
The first step
See what a customer actually finds when they look for you.
Your business name and your suburb. We check where you actually turn up, who's beating you, and what it would take to change that. You get the answer whether or not you ever talk to us.
Get my free audit2 minutes to ask. We email you what we find within a business day. No call unless you ask.
From the blog
Three worth ten minutes of your smoko.
Each one answers a single question. There are 27 of them.
6 min read
Who actually owns your website? Here's how to check in 5 minutes
The public domain record, a hosting invoice and one login test settle it.
6 min read
The three names on the map, and how they get picked
The Google Map pack is a different result for every place a phone is standing.
6 min read
The swap test: cover the suburb name and read it again
Three questions that tell you whether a location page is real.